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How social media help doctors in their practice?

When it comes to developing a strong online presence- social media works like magic. Like every other professional in different fields, doctors have also started maintaining active social media presence. Doctors these days are using Instagram, Facebook, Twitter and many other social media profiles regularly to interact with patients outside of the office, and share helpful medical information.

Marketing Social media is a great platform for doctors and physicians to spread awareness expose their practices in front of more audience and attract new patients. Social media allows doctors to build and maintain their reputations more effectively and market their practices efficaciously. By getting involved online, doctors can literally observe and control what patients think about them and rework on their damaged reputations. According to a PwC Health Research Institute study (2012), 41% of patients take social media content into consideration before selecting a doctor for consultation. So doct…

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